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Music Production

Music Production | 5 Minute Read

The Reese Bass Explained

Explore the roots and evolution of the Reese Bass, the iconic rumbling sub that's become a staple in modern production.

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Music Production | 5 Minute Read

The Rise of Funk Carioca

Funk carioca, also known as baile funk or Brazilian funk, emerged from Rio de Janeiro decades ago. Now, it's taking over TikTok.

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Music Production | 4 Minute Read

Jersey club goes viral (again).

Jersey club started out as a local subgenre in Newark, New Jersey. Decades later, Jersey club tracks are gaining global viral success on TikTok.

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Music Production | 7 Minute Read

The Return of Boom Bap

A new wave of Boom Bap is winning over fans, 30 years after the subgenre emerged. Explore the roots and the evolution of Boom Bap.

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Music Production | 5 Minute Read

Plugg: from Atlanta to Paris

Plugg started out as a chill yet wildly popular subgenre on SoundCloud. After conquering mainstream hip-hop, Plugg is now popping up in France.

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Music Production | 10 Minute Read

Chicago Drill goes global

Drill started as a hyper-local subgenre in Chicago. Now drill has gone global with scenes popping up in the UK, Brooklyn, Ireland, and Australia.

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Music Production | 7 Minute Read

New Orleans Bounce

This regional hip-hop genre is finally gaining global attention with a viral dance challenge.

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Music Production | 9 Minute Read

Underground & Infamous

Memphis hip-hop was so ahead of its time that the world is only ready for it now, 30 years later.

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Music Production | 3 Minute Read

808 Bass and Beyond: Technique Roundup

A deep dive into the various techniques for sound designing and mixing 808 style sub-bass.

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Music Production | 4 Minute Read

808 Bass and Beyond: Evolution of an Iconic Sound

The origin and evolution of the iconic bass drum sound.

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